William Hill Review

Dedicated to the Australian and New Zealand punters, William Hill Australia is offered solely in the English language and accepts only the Australian dollar from its members. New members have a choice of 2 joining bonuses, 1: Receive Up To $502 First Deposit Match Bonus Bet or 2: 400% Bonus Bet - Deposit $50 Bet With $250.00.

More About William Hill

Its license emanates from the Northern Territory, but they are part of the much larger London Stock Exchange listed as the William Hill Group.

William Hill first began his betting business in 1934 in England and grew it to be now one of the biggest betting bookmakers in the world. William Hill Group purchased Sportingbet, Centrebet and Tom Waterhouse in 2013 and eventually re branding Sportingbet in February 2015 to William Hill Australia. In 2015 Centrebet and 2016 Tom Waterhouse then merged with William Hill Australia to form one Giant Australian Betting Corporation.

The William Hill Group employs more that 17,000 people through-out the world including 240 staff in Australia. William Hill has over 2300 betting establishments throughout the United Kingdom, Italy, Spain, USA and other countries. William Hill Mobile Betting App Review

A William Hill bonus bet code will help you make the most of your first deposit.

One of the most lucrative new member bonuses is offered in the form of a $502.00 bonus bet. When you deposit funds with William Hill they will match your first deposit with a First Match Deposit Bonus Offer up to $502.00. Minimum deposit required is $30.00.

Wagering accounts can be funded with credit cards, Visa and Master Card, PayPal, bank transfer, BPAY, Moneybookers and personal cheque.

William Hill Australian Bookie review

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One benefit that ranks high among punters of all levels is the complete lack of any type of transaction fee whatsoever, no matter which funding or withdrawal method is chosen.

A wagering account can be established for as little as $30.00. With the exception of exotic wagers, where increments of as little as $.25 are permissible, the minimum wager is one dollar for online betting and must be made in even, one dollar increments.

Betting Promotions

William Hill offers members a variety of promotions for a complete online punting experience.

The online bookmaker gets its race markets early so that punters can get off to a good start.Among the bookmaker’s exciting line of betting products are:

Best Tote Plus

  • This guarantees the highest of the 3 TAB dividends on all Australian Thoroughbred races. If a Win/Place bet is made using Best Tote Plus, the Win portion will be paid according to the best tote plus on the winnings. The Place portion will be paid at the place dividend of the highest official win dividend paid by any TAB.


  • This is also a William Hill exclusive available only for thoroughbred racing bets placed online only. All you need is to select the winning horse in four designated legs selected by William Hill and nominate your stake.


  • Available for thoroughbred racing only for punters to avail of juicy odds. It is a compilation of the next 4 fixed-price favorites into a 4-leg multi bet. The odds are the higher of Best Fluc and Totes and are guaranteed to be at least equal to the product of all 4 legs.


  • This guarantees the best price offered by bookmakers. So if your selection opens at $8 and moves up to $10 before settling at $7, the best fluctuation is $10.

(SP) Starting Price

  • The final bookmaker’s price so that you can maximize your winning potential.

Fixed Odds

  • Another popular product that lets you wager a win/place where the win portion is paid at a fixed price determined by the bookmaker.

Select SB Odds

  • You are guaranteed a win dividend equal to the second highest win dividend of the national TABs. This type of bet is only available for harness and greyhound racing.

SP Insurance

  • For Listed and Group races, it assures that you get the higher dividend if the official starting price is greater than the fixed price.

Hot Streak

  • Have a feeling on how the racetrack is playing? Do you like the dogs jumping from the outside boxes this meet? Then try the new Inside / Outside bet. Available on selected Dog meeting. Inside / Outside bet allows you to punt on a head-to-head war between boxes (1,2,3 4) vs Outside (boxes 5,6,7,8) for any particular race.

Odds vs Evens

  • Odds / Evens bet is available on selected greyhounds and thoroughbred meetings. It lets the punters bet on head-to-head between the odd numbered runners vs the even numbered runners for a particular race.

Inside vs Outside

  • Inside / Outside bet allows the punter to wager head-to-head against boxes (1,2,3 4) vs Outside (boxes 5,6,7,8) for a particular race. Available on select greyhound meetings.

AFL Pick The Ladder

  • AFL Pick The Ladder is a betting competition like no other. It only costs $5 per entry with a maximum of 100 entries. You have to select the AFL teams in order as they stand by the end of round 23. There is a prize pool of 100 Million Dollars to be won.

Mobile Phone Betting

  • William Hill offers mobile betting options for a range of mobile devices. Punt from anywhere, anytime.

Protest Payout

  • William Hill pays out your winning bet within 60 seconds, so even if there is a protest, if your horse crosses the line first, protest or not, upheld or not, you get paid the full winning dividend.

All your William Hill racing markets including win, place, quinella, exacta, trifecta, first four and multis.

Also Doubles, trebles, quaddies, win 6, fav 4, getoutski, jockey challenge and feature races.

The full range of Sports markets and yes, you can multi up to 12 legs, racing markets are automatically refreshed, access account summary, deposit and withdraw and more.

William Hill offers all the bet types you will ever need, including Win, Place, Exaxta’s, Quinella’s, Trifecta’s, First 4, All-Up-Multi’s, Double’s, Treble’s, Quaddie’s, Win 6, Parlay Bets, Placecard and more

William Hill Australian Bookie review

Reasons To Join William Hill

If you want a better dividend out of the official Bookmakers SP and the official Win dividend of the selected TAB, you can choose a Win only or Win/Place Best Odds wager and take home a tidy sum if your selection is successful.

Racehorse owners can also look forward to a wide range of special benefits with William Hill Stables. Owners that register their horses gain access to the best of the three TABs on their horse and the highest official on-course fluctuations.

On major race days at William Hill is where you will find many more special promotions. Members can look forward to some great bonuses which may include bonus bets or boosted odds for a successful wager.

The 4 leg multi bet on a particular event remains a favourite with punters who can avail themselves to a bonus bet if their multi wins with odds of $6 or more. So, if you are looking for great value for money, William Hill is worth checking out for its large selection of betting products.

Apart from thoroughbred horse, harness, and greyhound racing the bookmaker also operates in sports betting markets which includes the AFL, Cricket, US Sports, Soccer, Rugby, Tennis and much more.

More Reasons To Join William Hill

Betting Margins are in line and about average when compared to the other major Australian online bookmakers, with the difference being essentially inconsequential for just about any punter.

With the possible exception of those who conduct thousands of transactions annually.

To William Hill’s credit, there are no dormant account fees.

William Hill offers more mobile betting applications than any other bookmaker, supporting both Android and Apple operating system devices.

Unlike other online bookmaker websites, rather than using a menu design that is visible at all times, William Hill utilises a drop-down menu. This requires some time to which to become accustomed, but is fairly easily adapted to.

William Hill focuses mainly on Australian tracks and events, but does offer some well-publicised international races. Win/place and exotic wagers are available.

The Betting Slip is one of the easiest to use going. Combining single and multi-bets on the same slip is easy and convenient. The level of attention to detail is superb and it is amongst the best of the bunch when it comes to viewing markets, making selections and picking types of bets.

Focusing as it does on the Australian punter audience, William Hill seems to have its finger on the pulse of the racing public and features all the criteria necessary to make it a bona fide online betting service.

Join William Hill Australia today and Claim Your $502.00 Bonus Bet.