Spring is #TheBetsTime of the year and now punters can win in more ways than one!

On Cup Day eve online bookmaker sportsbet.com.au will launch Tweet Powered Horse, a virtual race fuelled by Twitter tweets with a share in $10,000 up for grabs. Followers of Sportsbet, Australia’s fourth largest Twitter account, will move the animated horse around a track by tweeting #TheBetsTime to @sportsbetcomau for their chance to win one of eight prizes. These range from $200-$5,000 with the cash pool doubling if punters flock to unlock a competition goal.

“Sportsbet looks forward to delivering another social media first which makes #TheBetsTime of the year even better. The trifecta consisting of Sportsbet, Stackla, and Twitter Australia has ambitions to displace the #MelbourneCup race with their own trending hashtag, and build strong brand resonance leading into the event” said sportsbet.com.au’s Christian Jantzen.

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Tweet Powered Horse launches November 3rd at 9:00am, but punters around Australia can register their interest to avoid missing the jump.